From Itch to Epidemic: Online Searches for Bed Bug Treatments Soar 311% Across Texas

Dan Baldwin, Entomologist

Scientifically reviewed by Daniel Baldwin, BCE, CCFS, CP-FS

-Published on October 15, 2025

-Updated on December 3, 2025

A new study by Hawx Pest Control reveals a significant surge in the number of Texans affected by bed bugs. In August, statewide Google searches for “bed bug treatment” were up by 311% year-over-year, with Frisco experiencing an eye-watering 1000% increase in demand. 

Other areas with a serious bed bug problem include Brownsville, which saw an 800% increase in demand for treatment, while North Texas suburbs McKinney and Fort Worth experienced spikes of 600% and 488%, respectively. Even major cities like Houston and Dallas reported rises exceeding 200%, with Dallas—the lowest in the group—still facing a worrying 233% jump. These numbers highlight the widespread and escalating bed bug problems facing Texas communities today.

City "Bed Bug Treatment" Search Increase
Frisco 1000%
Brownsville 800%
McKinney 600%
Fort Worth 488%
Denton 467%
Irving 440%
Plano 425%
Amarillo 420%
San Antonio 400%
Corpus Christi 367%
Laredo 366%
Ludbock 357%
El Paso 321%
Houston 307%
Arlington 271%
Killeen 267%
Garland 250%
Grand Prairie 240%
Austin 234%
Dallas 233%

“The dramatic increase in online searches related to bed bug treatments highlights a concerning trend across the state. This is a clear indication that bed bug infestations are increasing. While bed bugs are not known to spread disease, they can trigger anxiety, disrupt sleep, and lead to significant mental distress. Now more than ever, raising public awareness and taking proactive prevention measures are essential to help residents safeguard their homes."

Baldwin shares the following expert tips on identifying and getting rid of a bed bug infestation.

How to Spot Bed Bugs

There are several signs that may indicate a bed bug problem in your home. Be on the lookout for::

  • Itchy bites: Most people only discover a bed bug problem after noticing itchy bites, typically appearing overnight on exposed skin in the form of red, raised welts or small clusters of bumps. 
  • Blood stains: Small, rusty or reddish spots on your bedding or pillowcases, which may appear if you accidentally crush a bed bug in your sleep.
  • Fecal matter: Look for tiny, dark smears or specks that resemble black pepper or coffee grounds, typically found along mattress seams, behind headboards, or on furniture.
  • Eggs and eggshells: These are small, whitish ovals, often found in the seams and crevices of mattresses, furniture, and bed frames.
  • Shed exoskeletons: As bed bugs mature, they shed their skins. These empty, translucent shells are often found near their hiding spots.
  • A distinctive smell: A large infestation can produce a strong, musty odor that some people describe as a sweet or sickly-sweet smell.

How to Get Rid of Bed Bugs

Taking on a bed bug infestation is a true battle of wits. These masters of disguise are tiny, elusive pests that can turn a small nuisance into a full-blown invasion. Here are some steps for addressing an infestation:

  • Deep Cleaning: Wash all fabrics in hot water, then dry on the highest heat setting. Vacuum mattresses and furniture thoroughly.

  • Sealing: Use caulk to close gaps around baseboards and bed frames to eliminate hiding spots.

  • Encasements: Use specialized encasements on mattresses and box springs to trap pests.

  • Heat Treatments: Professionals often use extreme heat, raising temperatures above 120°F to kill bed bugs and their eggs.

  • Chemicals: Over-the-counter sprays can provide a temporary fix, but they rarely reach all the bugs, allowing the infestation to return.

While you can fight the good fight with home remedies, winning the war against bed bugs requires a professional. Experts at Hawx Pest Control are armed with the knowledge and tools to track down every last hiding bed bug spot and deliver a final, decisive blow. 

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